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Official statement

When a page becomes noindex or disappears from Google's index, the links pointing to that page lose their value. Google finds that if a page no longer exists, recommendations to it are no longer relevant. Links are followed among indexed canonical URLs.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 14/05/2021 ✂ 14 statements
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✂ Other statements from this video 13 ▾
  1. □ Should you reduce the number of pages on your site to boost your SEO?
  2. □ How does Google value content beyond basic facts?
  3. □ Does Google Ads really impact the SEO of your pages?
  4. □ Why shouldn't you rely on the site: command for diagnosing indexing?
  5. □ Should sites with 500 pages really be effortlessly indexed by Google?
  6. □ Why does the transition from noindex to indexed take so long in SEO?
  7. □ How Does a Strong Website Enhance the Indexing of New Pages?
  8. □ Should you check Google's cache to understand mobile or desktop indexing?
  9. □ How do Core Web Vitals impact your SEO in real-time?
  10. □ Is it true that the PageSpeed Insights score doesn't impact SEO rankings?
  11. □ Why should you avoid using 'Read More' as anchor text?
  12. □ Do Sitemaps Really Affect SEO?
  13. □ Can tweaking titles and meta descriptions really save your SEO?
📅
Official statement from (5 years ago)
TL;DR

Links to noindex pages lose all SEO value as Google no longer deems them relevant. To optimize your linking strategy, remove or update your outbound links to non-indexed pages.

❓ Frequently Asked Questions

Les liens vers des pages noindex sont-ils comptabilisés par Google ?
Non, une page noindex empêche le transfert de valeur SEO via ses liens entrants et sortants.
Dois-je me préoccuper des liens vers des pages noindex sur mon site ?
Oui, car ces liens peuvent affaiblir votre maillage interne et gaspiller votre budget de crawl.
Une page pourrait-elle revenir indexée après être devenue noindex ?
Oui, en retirant la balise noindex et en soumettant la page à nouveau à l'indexation via Google Search Console.
🏷 Related Topics
Domain Age & History Crawl & Indexing JavaScript & Technical SEO Links & Backlinks Domain Name

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 14/05/2021

🎥 Watch the full video on YouTube →

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