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Official statement

Googlebot cannot use cookies and therefore does not see personalized content based on cookies. It always sees the same content as a user without cookies.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 26/09/2021 ✂ 15 statements
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✂ Other statements from this video 14 ▾
  1. □ How does Google leverage title and anchor text to interpret your links?
  2. □ How does search intent impact your SEO rankings?
  3. □ How Do Internal Links Affect Google's Perception?
  4. □ How does Google's Page Experience Update really impact your SEO?
  5. □ How does Core Web Vitals evolve automatically for SEO?
  6. □ Should you focus on creating strong pages instead of numerous ones in SEO?
  7. □ Should you really be concerned about the canonical element for every site?
  8. □ Should you really worry about migrating between subdomains?
  9. □ How can you ensure date consistency in your search results?
  10. □ Does Google really filter out spam traffic in Core Web Vitals?
  11. □ Is it true that EAT isn't a direct technical factor in SEO?
  12. □ Is it true that Googlebot skips CAPTCHAs?
  13. □ Does frequent manual submission indicate quality issues for your SEO site?
  14. □ Should you focus on building a strong site instead of several micro-niche sites?
📅
Official statement from (5 years ago)
TL;DR

Googlebot doesn’t use cookies, which means it doesn’t see personalized content based on them. For SEO, this means pages need to be optimized for access without customization.

❓ Frequently Asked Questions

Googlebot peut-il utiliser des cookies pour voir du contenu personnalisé ?
Non, Googlebot ne voit que le contenu par défaut sans cookies.
Mon site perd-il des opportunités SEO en utilisant des cookies pour adapter le contenu ?
Oui, si le contenu important dépend de cookies, il peut ne pas être indexé.
Comment s'assurer que Googlebot indexe mon contenu correctement ?
Vérifiez la version par défaut, utilisez Search Console et simulez des visites sans cookies.
🏷 Related Topics
Content Crawl & Indexing

🎥 From the same video 14

Other SEO insights extracted from this same Google Search Central video · published on 26/09/2021

🎥 Watch the full video on YouTube →

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