What does Google say about SEO? /
Google Search Console stands as the essential tool for SEO professionals seeking to optimize their website's organic visibility. This free platform delivers invaluable data on organic performance, indexation status, technical errors, and user behavior in search results. Official Google statements regarding Search Console are critical for properly interpreting coverage reports, performance data, URL inspection tools, and sitemap management features. SEO practitioners rely on these official positions to diagnose indexation issues, identify optimization opportunities, and monitor organic traffic evolution. Mastering functionalities like Core Web Vitals reports, structured data validation, internal and external link analysis, and page experience signals has become essential for modern SEO strategies. Understanding official recommendations helps avoid metric misinterpretation, optimize crawl budget efficiently, and make strategic decisions based on reliable data to sustainably improve SERP rankings. Whether troubleshooting mobile usability issues, monitoring manual actions, or analyzing search queries that drive traffic, Search Console insights combined with Google's official guidance provide the foundation for data-driven SEO decision-making and continuous performance improvement in an ever-evolving search landscape.
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★★★ Why Does Google Refuse to Build a Low-Quality Page Detection Tool in Search Console?
A user asked John Mueller whether Google was currently working on a tool that could be integrated into Search Console and would provide insights into which pages on a site might be considered low-qual...
John Mueller Mar 20, 2017
★★ Does Google Really Remove All URL Variants When You Submit a Removal Request in Search Console?
John Mueller also indicated that if you submit a URL removal request via Search Console, all versions of that address will be removed from the index: Http/Https, with and without "www". So it's worth ...
John Mueller Feb 27, 2017
★★ Should You Use Google's URL Inspection Tool to Speed Up Page Indexing?
John Mueller provided an interesting insight during a hangout about how Google indexes web pages on a site. In fact, there are two possibilities for this: the "classic" method (Googlebot finds a link ...
John Mueller Feb 20, 2017
Why Does Google Refuse to Display Backlink Types in Search Console?
The "Links to your site" section of Search Console displays a large number of backlinks pointing to your site, but without specific mention of those that are dofollow, nofollow or disavowed, for examp...
Gary Illyes Feb 13, 2017
Should You Enable International Targeting in Search Console Without Fearing SEO Penalties?
The same Gary Illyes, again on Twitter, indicated that specifying a target country in the "International Targeting" section of Search Console does not diminish the site's relevance score and visibilit...
Gary Illyes Jan 23, 2017
★★★ Should You Really Resubmit Already Indexed URLs in Search Console Regularly?
John Mueller indicated in a hangout that it's not necessary to resubmit via Search Console a URL that is already indexed by Google. Well, obviously... :). This was in response to a question from a web...
John Mueller Jan 16, 2017
★★★ Do errors in my XML Sitemap actually penalize the indexing of my other pages?
John Mueller indicated on Twitter that the fact that certain URLs are erroneous or return errors when reading an XML Sitemap file does not affect the reading and processing of other URLs (as on Bing f...
John Mueller Jan 16, 2017
★★★ How Does Google Warn Webmasters About Mobile First Index Risks?
John Mueller indicated in a hangout that Google will send messages via Search Console to webmasters who own sites that could be impacted in one way or another (and especially negatively, for example f...
John Mueller Jan 16, 2017
Why Doesn't Google Index Every Page on Your Website?
John Mueller stated in a hangout that it's normal for Google not to index all pages of a website or XML Sitemap. However, he didn't explain why certain pages are left out :(......
John Mueller Jan 09, 2017
★★★ Should You Use Google's URL Removal Tool During a Site Migration?
The end of the year was, it seems, prolific in somewhat bizarre questions from webmasters, as one user asked on a forum whether the URL removal option in Search Console could help during a site migrat...
John Mueller Jan 02, 2017
★★★ How Much Longer Until Search Console Offers a Full Year of Historical Data?
John Mueller indicated in a hangout that the engineering team working on Search Console features has been working for a long time on providing a full year of data history instead of the current 90 day...
John Mueller Dec 26, 2016
★★★ How Can You Actually Know for Sure If Your Site Is Penalized by Google?
Let's continue with penalties with an obvious point reminded by John Mueller in a hangout: only the owner of a site can know if it is penalized as part of a manual action (through Search Console in pa...
John Mueller Dec 19, 2016
★★★ Should You Request Frequent Recrawls of Your Site to Improve Your SEO Rankings?
John Mueller indicated on Twitter that if you request (for example via Search Console) that Googlebot recrawl a site, it will not negatively impact a site. And if the search engine's robots crawl a si...
John Mueller Nov 07, 2016
★★★ How Does Google's Page Layout Algorithm Actually Penalize Ad-Heavy Websites?
John Mueller indicated in a hangout that the Page Layout algorithm, which penalizes pages offering too many ads relative to editorial content, was being updated in an automated fashion and not launche...
John Mueller Nov 07, 2016
★★★ Do You Really Need a Dedicated XML Sitemap for Your AMP Pages?
John Mueller indicated on Twitter that using the AMP standard on your site does not require creating a specific XML Sitemap for this format. A "classic" Sitemap is sufficient and Google will find the ...
John Mueller Oct 24, 2016
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