What does Google say about SEO?

Does Adding Audio to Your Articles Really Boost Your SEO?

Martin Splitt Feb 25, 2025 ★★★

According to Martin Splitt, adding an audio version to a blog article does not directly improve its SEO. During a recent Q&A session, he clearly stated: "I don't think it will have an effect... It's a good thing for the user, so I would do it (add an...

Discover & News AI & SEO

Does Traffic from Google Search Really Hurt Your YouTube Recommendations?

Google Feb 25, 2025 ★★★

Rene Ritchie, from YouTube's Creator Liaison, indicated that traffic coming from Google Search does not negatively affect video recommendations on its platform. He specifically clarifies that engagement metrics are analyzed separately for each traffi...

Domain Age & History Content AI & SEO Images & Videos

Is There Really a Magic Trick to Make Google Crawl Your Site Faster?

John Mueller Feb 25, 2025 ★★★

According to John Mueller, there is no magic solution to permanently accelerate the crawling of your site by Google (and other search engines). To improve this, you need to ensure that all aspects of your site are well-maintained, both technically an...

Content Crawl & Indexing AI & SEO

Does adding audio to your articles really boost your SEO?

Google Feb 19, 2025 ★★★

Adding an audio version to a blog article will probably not have any impact on the page's ranking in search results. While this is beneficial for user experience, it is not a ranking factor.

Domain Age & History Discover & News

Should you really invest in audio to boost your search rankings?

Google Feb 19, 2025 ★★

Providing an audio version of content is recommended to improve user experience, but this feature should not be implemented with SEO in mind because it does not directly influence search rankings.

Content AI & SEO

Should You Worry About URLs with Anchors (#:~:text=) in Search Console?

John Mueller Feb 18, 2025 ★★★

John Mueller recently provided some clarifications regarding the appearance of URLs with anchors/hashtags (for example: https:example.com/example-url/#:~:text=) in Google Search Console, indicating that this poses no problem for indexing. John Muelle...

Content Crawl & Indexing HTTPS & Security AI & SEO Links & Backlinks Mobile SEO Domain Name Web Performance Search Console

Are SEO-Optimized Author Biographies Hurting Your Credibility?

John Mueller Feb 18, 2025 ★★

John Mueller shared his perspective on the topic of author biographies used for SEO purposes. The well-known Google employee responded to a message from Nikki Pilkington who encouraged considering author biographies as tools to establish trust with r...

Domain Age & History Content AI & SEO JavaScript & Technical SEO Pagination & Structure

Is Google's SEO Starter Guide really enough to dominate search rankings in 2025?

Google Feb 12, 2025 ★★★

Google officially recommends using the SEO Starter Guide (available at g.co/seostarterguide) to improve visibility and potential ranking in Google search results, including for websites managing emergency content.

Content

Does Google really treat emergency alerts differently in organic search, or do they follow the same SEO rules as everything else?

Google Feb 12, 2025 ★★

Beyond features related to public alerts, websites managing emergency alerts and public warnings can also appear in Google organic search results. To improve visibility and potentially boost ranking in Google search, it is recommended to consult the ...

Domain Age & History

Should You Update Your XML Sitemap for Every Minor Website Change?

Gary Illyes Feb 11, 2025 ★★★

Gary Illyes recently emphasized that merely changing the copyright year in a website's footer does not constitute a significant content update. Consequently, it is not necessary to update the lastmod tag in the sitemap for this type of minor change. ...

Domain Age & History Content Crawl & Indexing AI & SEO Pagination & Structure Search Console

Is Originality Becoming Google's Top-Ranking Factor in 2025?

Gary Illyes Feb 11, 2025 ★★

Gary Illyes stated that originality would be a priority for Google in 2025. This statement emphasizes the importance for websites and content creators to produce unique and authentic information, particularly in the face of the rise of AI-generated c...

Content AI & SEO

Should You Really Use Robots.txt to Block Unwanted URLs Instead of Canonical Tags?

John Mueller Feb 11, 2025 ★★★

During a LinkedIn discussion about managing unwanted indexed URLs—specifically "add to cart" pages—John Mueller shared his recommendations. He notably advised blocking these URLs via robots.txt, specifying that canonicalizing them (rel-canonical) is ...

Domain Age & History Content Crawl & Indexing AI & SEO Links & Backlinks Domain Name Social Media

How do you correctly isolate organic search traffic from Google in Analytics?

Daniel Waisberg Feb 06, 2025 ★★

To analyze only Google organic search traffic in Google Analytics, you need to filter your data with source equal to Google and medium equal to organic.

Is Google Search Console really the only reliable tool to verify your site's crawl status?

Daniel Waisberg Feb 06, 2025 ★★★

Only Search Console can confirm that Google can find and crawl your website. It is an essential tool to verify the accessibility of your site by Googlebot.

Crawl & Indexing Search Console

Does Google Search Console really detect all indexing problems on your website?

Daniel Waisberg Feb 06, 2025 ★★★

Google Search Console lists all indexing problems that Google has found on your website. It's the primary source for identifying and correcting indexing errors.

Crawl & Indexing Search Console

Should you really submit a sitemap via Search Console to optimize your pages' indexation?

Daniel Waisberg Feb 06, 2025 ★★★

You can submit a sitemap to Google via Search Console and monitor its processing status. This helps facilitate the discovery of your pages by Google.

Domain Age & History Crawl & Indexing AI & SEO Search Console

Are you tracking the right structured data metrics in Search Console to maximize your rich results visibility?

Daniel Waisberg Feb 06, 2025 ★★★

Search Console lets you verify which structured data Google has found on your site and whether your pages are appearing as rich results in search results.

Structured Data Featured Snippets & SERP Search Console

Is Search Console really the only reliable source for measuring your organic traffic?

Daniel Waisberg Feb 06, 2025 ★★★

Search Console should be your source of truth when it comes to search data. It provides detailed data that Google Analytics cannot offer.

AI & SEO Search Console

How can you leverage Search Console to diagnose organic traffic collapse?

Cherry Prommawin Feb 06, 2025 ★★

If you notice a significant drop in organic traffic, consult the Search Console documentation which explains the steps to follow to analyze and resolve this issue.

AI & SEO PDF & Files Search Console

Why Should You Cross Search Console and Google Analytics Data to Drive Your SEO Strategy?

Cherry Prommawin Feb 06, 2025 ★★

To get a complete overview of your Google organic search traffic, use Search Console and Google Analytics data together. This gives you a quick snapshot of your performance.

JavaScript & Technical SEO Web Performance Search Console