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Official statement

In 2014, Google announced mobile-friendliness as a ranking signal, marking the beginning of the consideration of user experience in its algorithm.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 18/05/2021 ✂ 14 statements
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✂ Other statements from this video 13 ▾
  1. □ How Does User Experience Really Influence Your SEO?
  2. □ Should you really switch to HTTPS to boost your SEO rankings?
  3. □ How can you effectively enhance page experience with Google's guidelines?
  4. □ Are Google's Core Web Vitals now crucial for SEO rankings?
  5. □ How can you optimize your LCP for better SEO performance?
  6. □ Is it true that 100 milliseconds is crucial for FID?
  7. □ How can mastering the CLS score boost your SEO?
  8. □ Should you rethink your interstitials to please Google?
  9. □ Why can all qualified web pages now access Top Stories?
  10. □ How is page experience now affecting desktop SEO?
  11. □ How does preloading with signed exchanges enhance your SEO strategy?
  12. □ How can the new page experience report revolutionize your SEO?
  13. □ Why does filtering for good page experiences in SEO make a difference?
📅
Official statement from (5 years ago)
TL;DR

Google views mobile-friendliness as a ranking signal, thus incorporating user experience into its algorithm. For SEO professionals, this means that your site's mobile adaptability directly influences its visibility in search results.

❓ Frequently Asked Questions

Comment Google mesure-t-il la compatibilité mobile ?
Google utilise un algorithme qui évalue la conception, vitesse de chargement, et interactivité du site sur les appareils mobiles.
Mon site n'est pas encore optimisé, est-ce urgent ?
Oui, un site non optimisé pour mobile risque d'être mal classé, ce qui peut diminuer significativement votre trafic naturel.
Quelle est la différence entre mobile-friendliness et responsive design ?
Le responsive design est une technique pour garantir la mobile-friendliness, adaptant le site à toutes les tailles d'écran.
🏷 Related Topics
Algorithms Mobile SEO

🎥 From the same video 13

Other SEO insights extracted from this same Google Search Central video · published on 18/05/2021

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