What Google says about "rebranding"

🎥 YouTube Videos 2

Can you really deploy thousands of 301 redirects without risking your SEO?

John Mueller 🎥 YouTube May 2021 ★★★

Ajouter plus de 1000 redirections 301 en même temps est totalement acceptable et n'affecte pas le référencement. C'est normal lors d'un rebr...

Should you really worry about the number of 301 redirects when redesigning your website?

John Mueller 🎥 YouTube May 2021 ★★★

Ajouter un grand nombre de redirections 301 en même temps (plus de 1000) est totalement normal et n'a pas d'impact négatif, notamment lors d...

💡 Semantically related 8

Statements from the same topics, to deepen your understanding.

Should You Really Analyze All Redirects and CSP Configurations to Optimize Your SEO?

John Mueller Feb 2026 ★★

Do 404 Errors Really Hurt Your Website's Rankings?

John Mueller Jan 2026 ★★

Should You Really Migrate Your Entire Site to Preserve Your SEO?

John Mueller Dec 2025 ★★★

Should You Avoid 301 Redirects in Your Hreflang Tags?

John Mueller Apr 2025 ★★

Are unnecessary redirects silently killing your site's crawl budget?

Martin Splitt Sep 2024 ★★

Should you really redirect all 404 pages to improve your SEO?

Google Aug 2024 ★★★

Should you redirect or completely disable an unused subdomain for SEO?

Google Jun 2024 ★★

Why is Google admitting its own limitations with hreflang, AI, and migrations—and what should you actually do about it?

Gary Illyes May 2024 ★★★

What Google says about « rebranding »