Official statement
For images that are not in the initial viewport, add the loading='lazy' attribute. This signals to the browser that it can delay loading these images since they are less likely to be seen immediately. Never add this attribute to images within the initial viewport.
Other statements from this video 14 ▾
- □ Is Page Experience really an essential SEO lever?
- □ Why does each page have its own independent LCP score?
- □ Why is aiming for a Largest Contentful Paint under 2.5 seconds crucial for SEO?
- □ Why are Google’s LCP scores derived from real users?
- □ How important is the LCP score from the Search Console for your SEO strategy?
- □ Why should every SEO professional consider a CDN for optimizing LCP?
- □ How can Service Workers help boost your LCP by 80%?
- □ How does removing unused scripts and CSS really enhance LCP?
- □ Should you inline critical CSS and JS to boost your SEO?
- □ Should you use async and defer to optimize your SEO scripts?
- □ How do DNS prefetch and preconnect transform technical SEO?
- □ Why is preload vital for SEO of critical content?
- □ Are modern image formats truly revolutionizing SEO optimization?
- □ How can you get real-time LCP data using Google Analytics?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Should You Really Avoid Lazy Loading on Above-the-Fold Images to Improve Your SE...
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TL;DR
Add loading='lazy' to images out of the initial view to enhance loading efficiency. Never use it for images that are directly visible.
❓ Frequently Asked Questions
Loading='lazy' est-il compatible avec tous les navigateurs ?
La plupart des navigateurs modernes le supportent, mais vérifiez toujours la compatibilité avec vos données utilisateurs.
Les images de fond CSS peuvent-elles être chargées en lazy ?
Non, l'attribut ne s'applique pas aux images de fond CSS. Il concerne uniquement les balises <img>.
Est-ce que lazy loading réduit le taux de conversion ?
Non, s'il est bien implémenté. En optimisant la vitesse, il améliore généralement l'expérience utilisateur et peut potentiellement augmenter les conversions.
🎥 From the same video 14
Other SEO insights extracted from this same Google Search Central video · published on 05/10/2021
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