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Official statement

Adding dofollow links to authoritative sites (like Wikipedia or CNN) does nothing from an SEO perspective. It was an outdated spam technique that probably never worked.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 01/10/2021 ✂ 15 statements
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✂ Other statements from this video 14 ▾
  1. □ Do relative URLs really influence your internal SEO?
  2. □ Do Pages Blocked by robots.txt Really Affect Your SEO?
  3. □ How do noindex tags affect the de-indexing timeline for large websites?
  4. □ Does a temporary noindex really affect Google's recrawl?
  5. □ Why does Google's quality evaluation take so long?
  6. □ Does simply deleting content actually enhance your site's SEO quality?
  7. □ Does using display:none really affect your SEO?
  8. □ Why Does Googlebot Ignore 'See More' Buttons in JavaScript?
  9. □ Should you worry about Google's spam updates affecting your technical issues?
  10. □ Why does Google prioritize static content for the ranking of interactive pages?
  11. □ Should you really avoid mixing multiple languages on the same SEO page?
  12. □ Can a sitemap really stop Google from crawling all your pages?
  13. □ Why is noindexing empty internal search pages essential for SEO?
  14. □ Is it true that having more pages leads to better indexing?
📅
Official statement from (5 years ago)
TL;DR

Dofollow links to authoritative sites do not improve SEO. This SEO technique is considered spam and has never really worked. Google does not change its ranking based on these links.

❓ Frequently Asked Questions

Un lien vers un site comme Wikipedia augmente-t-il mon rang SEO ?
Non, les liens vers des sites autoritaires comme Wikipedia n'améliorent pas directement votre classement SEO.
Doit-on complètement ignorer les sites d'autorité dans sa stratégie de backlinks ?
Pas nécessairement. Intégrez-les s'ils sont pertinents et bénéfiques pour le contenu, mais ne comptez pas dessus pour un boost SEO direct.
Quelle est la meilleure manière d'utiliser les backlinks aujourd'hui ?
Concentrez-vous sur la pertinence et la qualité en privilégiant les sites avec un contenu contextuellement pertinent à vos pages.
🏷 Related Topics
Domain Age & History Content AI & SEO JavaScript & Technical SEO Links & Backlinks Penalties & Spam

🎥 From the same video 14

Other SEO insights extracted from this same Google Search Central video · published on 01/10/2021

🎥 Watch the full video on YouTube →

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