Official statement
For e-commerce sites, it's beneficial for Google's systems to find links to new products directly on the homepage so that they do not have to navigate through multiple levels of categories.
Other statements from this video 12 ▾
- □ Why doesn't Google index all your web pages?
- □ Why does your indexed content disappear from Google?
- □ How long does it really take for new pages to get indexed?
- □ Does server performance really affect how search engines crawl your site?
- □ Why are internal links to new pages critical for SEO?
- □ Why should you steer clear of unnecessary URLs on your website?
- □ Why is mastering dynamic sites crucial for SEO?
- □ Why should you use sitemaps for SEO indexing?
- □ How does the URL Inspection Tool transform your SEO strategy?
- □ Why is your site's overall quality crucial for SEO?
- □ Why doesn't forced indexing ensure a strong SEO ranking?
- □ How does Google truly determine what qualifies as quality content in SEO?
Official statement from
(5 years ago)
⚠ A more recent statement exists on this topic
Should You Abandon Google Business Profile for Google Merchant Center for Your P...
View statement →
TL;DR
Google wants new products to be easily accessible directly from the homepage of e-commerce sites. This maximizes their visibility without the need to navigate through deep categories. A strategy that can enhance your SEO by showcasing your new arrivals earlier.
❓ Frequently Asked Questions
Ajouter des liens vers tous les produits récents est-il nécessaire ?
Non, il est préférable de cibler les produits stratégiques ou les offres spéciales pour éviter une surcharge.
Cette pratique est-elle efficace pour tous les types de sites e-commerce ?
Principalement pour ceux avec un flux modéré de nouveautés. Les très grands sites doivent opérer une sélection.
Comment cela impacte-t-il le budget de crawl?
Liens en page d'accueil favorisent une indexation rapide, optimisant ainsi votre budget de crawl.
🎥 From the same video 12
Other SEO insights extracted from this same Google Search Central video · published on 30/06/2021
🎥 Watch the full video on YouTube →
💬 Comments (0)
Be the first to comment.