Official statement
Currently, there are no specific directives or guidelines to control whether a favicon will appear in a circular or square shape in search results. Google has noted user feedback on this topic.
18:32
Other statements from this video 10 ▾
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- 9:35 How does Google's search constantly change the SEO landscape?
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- 13:43 Could your video strategy be missing the mark for indexing?
- 14:46 Are You Falling into the Common Video Indexing Traps on Your Website?
- 16:55 Why does it take so long for favicons to update in search results?
- 19:36 How do anonymized queries affect your SEO analysis in Search Console?
- 22:16 What could data discrepancies in Search Console mean for your SEO analysis?
- 24:20 Why does Google favor CrUX data for Core Web Vitals?
- 24:52 Do Core Web Vitals Really Impact Your SEO Ranking?
Official statement from
(2 years ago)
⚠ A more recent statement exists on this topic
Are favicons disappearing from SERPs a signal of a Google penalty?
View statement →
TL;DR
Google does not specify guidelines regarding the shape of favicons in its search results, whether they are square or round. Currently, the presentation relies on user feedback. There's nothing SEO professionals can do about it at the moment.
❓ Frequently Asked Questions
Comment savoir si mon favicon apparaît sous la bonne forme ?
Vérifiez l'affichage de votre favicon dans les résultats des moteurs de recherche sur différents appareils.
Quel impact immédiat cela a-t-il sur le SEO ?
Actuellement, aucun impact direct sur le classement, mais cela peut influencer le CTR.
Dois-je modifier mon favicon pour m'adapter ?
Pas nécessaire pour le moment, sauf si vous obtenez des retours négatifs des utilisateurs.
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