What does Google say about SEO?

Is it true that a noindex on an error page can lead to your URL being deindexed?

Kanatani Takeaki Jul 28, 2022 ★★

If a URL consistently generates server errors and redirects to an error page featuring a noindex tag, Googlebot may treat this page as having a noindex and remove it from the index. It's essential to check the server's status to resolve this issue.

Domain Age & History Crawl & Indexing Domain Name

Should you continue publishing even when facing canonicalization issues?

Kanatani Takeaki Jul 28, 2022 ★★

Even when canonicalization problems persist and new articles are not indexed, it is recommended to continue publishing. Other channels beyond Google Search can drive traffic. Stopping publication due to indexing problems is not advisable.

Content Crawl & Indexing Discover & News

How does Googlebot's 15 MB limit affect your SEO strategy?

Kanatani Takeaki Jul 28, 2022 ★★★

The 15 MB limit for Googlebot applies to the uncompressed file (after extraction), not the compressed one. If an uncompressed HTML file exceeds 15 MB, it is highly recommended to reduce it (externalize inline CSS, optimize the code).

Crawl & Indexing PDF & Files

Why is the 15 MB limit before JavaScript execution crucial for your SEO?

Kanatani Takeaki Jul 28, 2022 ★★★

The 15 MB limit concerns the initial HTML file retrieved, before JavaScript execution. The dynamically generated content by JavaScript (onload, AJAX) after the initial load is not counted within this 15 MB limit.

Content AI & SEO JavaScript & Technical SEO Pagination & Structure PDF & Files

Why should you favor logical directories for your SEO URLs?

Kanatani Takeaki Jul 28, 2022 ★★

For search engines and users, it's better to organize content into logical directory structures rather than using URL parameters. This makes crawlability, indexability, and future site management easier. While it doesn't ensure better ranking, it red...

Content Crawl & Indexing AI & SEO Domain Name Pagination & Structure

How can you make your pages stand out to prevent Google from omitting them?

Kanatani Takeaki Jul 28, 2022 ★★★

When Google omits similar pages from search results, the solution is to enhance the value of your pages. You should ask yourself why your page should be displayed instead of another similar page. Adding unique and relevant value for the user is essen...

Domain Age & History AI & SEO

How do Google referrers really impact your SEO analysis?

Kanatani Takeaki Jul 28, 2022 ★★

Currently, there is no way to differentiate referrers between Google web search, image search, and video search for a detailed analysis of conversions and user behaviors beyond what Search Console provides.

Domain Age & History Images & Videos Search Console

How does Google detect and filter 40 billion spam pages every single day?

Lizzi Sassman Jul 26, 2022 ★★

Every day, Google discovers 40 billion spammy pages. This illustrates the scale of Google's efforts to identify and filter low-quality content across the web.

Domain Age & History Content AI & SEO JavaScript & Technical SEO Mobile SEO Penalties & Spam

How does Google use 10,000 human raters to assess your content quality?

Martin Splitt Jul 26, 2022 ★★

Google employs over 10,000 quality evaluators (search quality raters) to assess the relevance and quality of search results.

AI & SEO

Do Core Web Vitals really still matter for Google's ranking algorithm?

John Mueller Jul 26, 2022 ★

Core Web Vitals are a topic that regularly comes up in external discussions concerning SEO and Google Search, confirming their continued importance.

Web Performance

Could Google start rationing your website's crawl budget for environmental reasons?

Gary Illyes Jul 26, 2022 ★★

Google is increasingly thinking about sustainability and the environmental impact of its crawl and indexation processes, suggesting a potential future evolution in web exploration practices.

Domain Age & History Crawl & Indexing

Do You Really Need Dedicated Hosting and a Unique IP Address to Boost Your SEO?

John Mueller Jul 25, 2022 ★★★

John Mueller has explained once again (as he has repeated many times in the past) that using a unique IP address for your website and a dedicated server provides no specific advantage in terms of SEO. A shared IP address used by multiple sites works ...

Domain Age & History Content AI & SEO

How can you confirm that Google recognizes your site using the 'site:' operator?

Google Jul 20, 2022 ★★★

To check if Google knows your site, use the 'site:' function by searching for your domain. If your site does not appear, it means Google is not aware of your site's existence yet.

Crawl & Indexing AI & SEO JavaScript & Technical SEO Domain Name

Why does Google rely on external links to find new websites?

Google Jul 20, 2022 ★★★

Typically, Google discovers your site naturally when someone links to it from another website.

AI & SEO Links & Backlinks Pagination & Structure

How can you enhance your business's local visibility according to Google?

Google Jul 20, 2022 ★★

If your business has a physical store, you must clearly indicate relevant information on your website, such as the store address and opening hours, on an easily accessible page.

Domain Age & History AI & SEO Local Search

How can you effectively submit a sitemap for indexing?

Google Jul 20, 2022 ★★★

If your site is too new and Google hasn't discovered it yet, you can use Google Search Console to prove that you own the site and submit a sitemap. Google will then crawl and index your site.

Crawl & Indexing AI & SEO Search Console

How Do Structured Data Boost Your SEO Visibility?

Google Jul 20, 2022 ★★★

By using well-formatted structured data to enrich your page content, Google can easily find and understand your site.

Domain Age & History Content AI & SEO

How Can Google My Business Effectively Shape Your Local SEO?

Google Jul 20, 2022 ★★

Google My Business is a free and simple tool that helps you manage how Google displays your business information on Google Search and Google Maps. To add your business and website, go to google.com/business.

AI & SEO Local Search

Why is following Google Webmaster Guidelines crucial for your SEO?

Google Jul 20, 2022 ★★★

Check out the Google Webmaster Guidelines and understand site policies and best practices. Follow the recommendations that assist Google in determining the relevance of your pages.

Domain Age & History AI & SEO

How can you truly create SEO content that stands out and adds value?

Google Jul 20, 2022 ★★★

Ensure you deliver the best possible user experience. Pay attention to what highlights the uniqueness, value, and attractiveness of your site or product.

Content E-commerce AI & SEO