Official statement
To keep a site private, locking it with a password is often the best approach. Neither search engines nor random web users will be able to see the content, making it highly secure.
Other statements from this video 6 ▾
- □ Comment masquer votre site des résultats de recherche Google en restant accessible ?
- □ Faut-il réellement compter sur le fichier robots.txt pour bloquer le crawl des moteurs de recherche ?
- □ Pourquoi le robots.txt ne garantit pas l'absence d'indexation ?
- □ Comment la balise noindex affecte-t-elle votre stratégie d'indexation SEO ?
- □ Comment la protection par mot de passe influence-t-elle le SEO du contenu privé ?
- □ Quand bloquer le crawl ou l'indexation pour optimiser votre SEO ?
Official statement from
(4 years ago)
⚠ A more recent statement exists on this topic
Is robots.txt really protecting your private content from Google?
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TL;DR
Google recommends password protection to keep a site private. This method prevents search engines and uninvited users from accessing the content. For SEO, it means this content is essentially absent from the SERPs.
🎥 From the same video 6
Other SEO insights extracted from this same Google Search Central video · published on 24/11/2021
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