What does Google say about SEO?

Why isn't your website showing up in search results?

Google Jul 20, 2022 ★★★

If your site does not appear after a search using the 'site:' operator, this may indicate a problem with crawling or indexing. The solution is to use Google Search Console to submit your sitemap and URLs.

Crawl & Indexing Domain Name Search Console

How Can You Boost Your SEO Visibility with Google Search Console?

Google Jul 20, 2022 ★★★

Google Search Console is the dedicated tool for managing your visibility in Google search. It allows you to submit sitemaps, URLs, and use the URL Inspection Tool to test your pages.

Domain Age & History Crawl & Indexing Domain Name Search Console

How can you tell if your website is visible in relevant searches?

Google Jul 20, 2022 ★★

Once your site is validated in Google Search Console, you can check if it appears in the results for relevant searches that correspond to your business and content.

Content Search Console

How can the 'site:' operator unveil whether Google has indexed your site?

Google Jul 20, 2022 ★★★

To check if Google is aware of your site and has indexed it, use the search operator 'site:' followed by your URL in Google. If your site appears in the results, it means Google is aware of your site and has indexed some of your pages.

Domain Age & History Crawl & Indexing AI & SEO Domain Name

How does the 'site:' operator in Google shape your SEO strategy?

Google Jul 20, 2022 ★★

When conducting a Google search, adding 'site:' before a domain name restricts the search results to only the pages of that specific site.

Domain Age & History AI & SEO JavaScript & Technical SEO Domain Name

How can you ensure your descriptions are relevant for SEO?

Google Jul 20, 2022 ★★★

When your site appears on Google, make sure the displayed descriptions are specific and representative of the actual content offered on your site.

Content

Why isn't my site showing up with the 'site:' operator?

Google Jul 20, 2022 ★★★

If your site doesn't show up after a 'site:' search, it may indicate a problem with crawling or indexing. The solution is to use Google Search Console to submit a sitemap and your URLs.

Crawl & Indexing AI & SEO Domain Name Search Console

How does Google Search Console truly enhance your SEO?

Google Jul 20, 2022 ★★★

Google Search Console is the right tool to manage your site's visibility on Google Search. You can submit sitemaps and URLs to facilitate indexing.

Crawl & Indexing Domain Name Search Console

How does the URL Inspection Tool transform your SEO strategy?

Google Jul 20, 2022 ★★★

In Google Search Console, the URL Inspection Tool lets you test your URLs individually. Once validated, Google will be informed of your site's existence.

Domain Name Search Console

Why should your website show up for relevant queries and not just brand searches?

Google Jul 20, 2022 ★★

After submitting your site, verify that it appears in the results for relevant searches related to your content and not just for brand name searches.

Content

Does Linking to HTTP Pages Really Hurt Your SEO?

John Mueller Jul 18, 2022 ★★★

John Mueller explained in a webmaster hangout that there is no problem linking to a page whose URL is HTTP rather than HTTPS. This does not impact the SEO of the linking site, either positively or negatively.

Domain Age & History Content HTTPS & Security AI & SEO Links & Backlinks Domain Name

Does consistency really beat sporadic effort in SEO?

Gary Illyes Jul 14, 2022 ★★

Consistency is highly important in SEO. It is recommended to maintain a regular and steady routine in content production and monitoring of SEO information sources, rather than trying to do everything at once.

Content E-commerce AI & SEO

Why Should You Prioritize User Experience Instead of SEO Ranking?

Google Jul 14, 2022 ★★★

For sites where a regional page displays instead of a specific local page, Google recommends focusing on enhancing user experience after the click rather than trying to alter the ranking. If users find what they are looking for through sitelinks, the...

Domain Age & History AI & SEO Links & Backlinks Local Search

Why is understanding user behavior crucial for enhancing your SEO?

Google Jul 14, 2022 ★★★

Google advises using Google Analytics to understand how users navigate between pages (regional vs local), whether new visitors easily find what they're looking for, and if returning visitors utilize sitelinks. This data is far more valuable than atte...

Domain Age & History Links & Backlinks Pagination & Structure Local Search

How can you make a page outperform a generic official page?

Google Jul 14, 2022 ★★★

For a specific page to rank better than a generic one, it must give users a clear reason to prefer it: exclusive content, detailed information, behind-the-scenes insights, special offers. Simply being the official page is not sufficient to justify a ...

Domain Age & History Content AI & SEO

How Does Mobile-First Indexing Affect New SEO Sites?

Google Jul 14, 2022 ★★

All websites created after July 1, 2019, are automatically indexed with Mobile-First. However, display bugs in Search Console may sometimes show 'Desktop Googlebot' even when the site is correctly using MFI. In general, it is advisable to trust the i...

Domain Age & History Crawl & Indexing AI & SEO Mobile SEO Search Console

How can Search Console feedback help you fix SEO inconsistencies?

Google Jul 14, 2022 ★★

If you notice conflicting information in Search Console (for example, regarding the type of crawler used), use the built-in feedback form to report these inconsistencies. This feedback is forwarded to the responsible teams.

Crawl & Indexing AI & SEO Search Console

Should you use unique content to validate Mobile-First Indexing?

Google Jul 14, 2022 ★★

To confirm if a site is utilizing Mobile-First Indexing, search for textual content that is only present on the mobile version (or exclusively on desktop) and check if it appears in search results. This is a more reliable verification method than rel...

Content Crawl & Indexing AI & SEO Mobile SEO Search Console

Is it true that you don't need to combine an XML sitemap with WebSub for indexing?

Google Jul 14, 2022 ★★

If you are already submitting an XML sitemap to Google, it’s unnecessary to also use WebSub. Both methods serve the same purpose, and their combination offers no additional benefit for indexing.

Crawl & Indexing AI & SEO JavaScript & Technical SEO PDF & Files Search Console

How do specific directives in the robots.txt file affect your SEO?

Google Jul 14, 2022 ★★★

In robots.txt, when there is both a general directive (User-agent: *) and a specific directive for Googlebot, the most specific directive takes precedence. Googlebot will follow its specific instructions even if a general Disallow directive is presen...

Domain Age & History Crawl & Indexing