What does Google say about SEO? /

Official statement

Google uses internal links to understand how pages fit within a site, but these links can be altered. It's normal for sites to restructure over time and change their internal linking.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 25/06/2021 ✂ 22 statements
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📅
Official statement from (4 years ago)
TL;DR

Internal links are crucial for understanding a site's structure, but Google states that they can be modified without any issues. You can gradually restructure your internal linking as needed.

❓ Frequently Asked Questions

Un changement de maillage interne peut-il impacter mon SEO ?
Oui, mais bien géré, il devrait être positif. Respectez les meilleures pratiques.
Dois-je modifier mes liens internes souvent ?
Pas nécessairement. Modifiez lorsque c'est pertinent pour le contenu et l'expérience utilisateur.
Google peut-il pénaliser des modifications de liens internes ?
Pas directement, mais de mauvaises pratiques SEO peuvent influencer votre classement.
🏷 Related Topics
Domain Age & History AI & SEO Links & Backlinks Pagination & Structure

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Other SEO insights extracted from this same Google Search Central video · published on 25/06/2021

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