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Official statement

Cumulative Layout Shift (CLS) is one of the metrics that make up Page Experience, a ranking factor used by Google Search to evaluate the quality of user experience on web pages.
🎥 Source video

Extracted from a Google Search Central video

💬 EN 📅 19/10/2021 ✂ 13 statements
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✂ Other statements from this video 12 ▾
  1. □ Why is CLS essential for your site's visual stability and SEO success?
  2. □ How can you optimize your CLS score for better SEO results?
  3. □ Why does Google prioritize real user data for CLS?
  4. □ Why does it take a month for CrUX data to stabilize in the Search Console?
  5. □ Why is specifying image dimensions crucial for technical SEO?
  6. □ How does reserving space for iframes boost your SEO?
  7. □ How do empty ad spaces affect your site's SEO?
  8. □ How can preloading web fonts help reduce CLS?
  9. □ Should you really avoid 'font-display: swap' to lower your CLS score?
  10. □ How does 'font-display: optional' influence your SEO?
  11. □ Why Should You Choose SVGs Over Icon Fonts for SEO?
  12. □ Do CSS animations really have no impact on your CLS score?
📅
Official statement from (4 years ago)
TL;DR

Cumulative Layout Shift (CLS), one of the Core Web Vitals metrics, is now a ranking factor in Google Search. Optimizing your pages to enhance user experience has become essential for SEO.

❓ Frequently Asked Questions

Le CLS affecte-t-il mon classement sur Google?
Oui, il est maintenant pris en compte dans le cadre des Core Web Vitals par Google Search.
Les Core Web Vitals sont-ils les seuls facteurs importants pour le SEO?
Non, ils s'ajoutent à d'autres critères historiques comme le contenu et les backlinks.
Comment puis-je mesurer le CLS de mon site?
Utilisez des outils comme Google PageSpeed Insights ou Google Search Console pour obtenir des métriques précises.
🏷 Related Topics
Domain Age & History AI & SEO Web Performance

🎥 From the same video 12

Other SEO insights extracted from this same Google Search Central video · published on 19/10/2021

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