What does Google say about SEO?

Search through official Google statements about search engine optimization

Recent searches requetes de marque crise economique signaux conflictuels url bloquees ctr serps cache rendu url multilingues signal pertinence
9626 statement(s) found
Should you really multiply sitemaps when you have a lot of URLs?
Martin Splitt Apr 29, 2020 ★★★
If you have a large number of URLs, it is advisable to use multiple sitemap indexes to organize your URLs more effectively. This allows Google to process and discover the URLs optimally.
Crawl & Indexing AI & SEO Domain Name Search Console
Should you ditch the noscript attribute for SEO?
Martin Splitt Apr 29, 2020 ★★★
The 'noscript' attribute should not be your only reliable method for rendering content, as it could be deprecated in the future. It is recommended to use native lazy-loading or other JavaScript methods.
Content AI & SEO Images & Videos JavaScript & Technical SEO
Do complex JavaScript menus really block the indexing of your navigation?
Martin Splitt Apr 29, 2020 ★★★
As long as the navigation uses appropriate links with anchor tags and hrefs, it will be correctly followed and indexed by Google. Avoid complex interactions, such as dropdowns that are not traditional links.
Crawl & Indexing JavaScript & Technical SEO Links & Backlinks Pagination & Structure
Do full-page hero images really harm Google indexing?
Martin Splitt Apr 29, 2020 ★★★
Hero images that require scrolling do not pose an issue for indexing as long as the complete content is present in the DOM.
Domain Age & History Content Crawl & Indexing Images & Videos JavaScript & Technical SEO
Why does Google keep crawling your old URLs after a redesign?
Martin Splitt Apr 29, 2020 ★★★
Even after a URL scheme change, Google may still see old URLs if they are still referenced on the web. Make sure all point to the new ones with appropriate redirects.
Domain Age & History AI & SEO Domain Name Redirects
What happens when your HTML metadata contradicts the JavaScript ones?
Martin Splitt Apr 29, 2020 ★★★
When static HTML metadata and those rendered by JavaScript differ, Google tends to favor the ones rendered by JavaScript, but can also rewrite them if they do not seem relevant.
AI & SEO JavaScript & Technical SEO
How does the initial load of a SPA potentially ruin your SEO?
Martin Splitt Apr 29, 2020 ★★★
In single-page applications (SPAs), the initial load is crucial as it influences the user's perception of speed. Optimize this initial load to enhance the user experience.
Domain Age & History AI & SEO JavaScript & Technical SEO Web Performance
Are Third-Party Scripts Really Hurting Your Core Web Vitals?
Martin Splitt Apr 29, 2020 ★★★
To minimize the impact of third-party scripts on performance, declare them with the 'defer' attribute and place them at the bottom of your HTML page to reduce interruptions to Time to Interactive.
Domain Age & History Web Performance Search Console
Is it really necessary to split your sitemap into multiple files to index a large site?
Martin Splitt Apr 29, 2020 ★★★
If you have a large number of URLs to index, it is acceptable to divide your sitemap into multiple sub-sitemaps as long as you adhere to Google's limit of 50,000 URLs per sitemap file.
Crawl & Indexing Domain Name Pagination & Structure PDF & Files Search Console
Should you ditch HTML5 canvas to ensure your content gets indexed?
Martin Splitt Apr 29, 2020 ★★★
Using JavaScript to replace HTML5 text content with canvas text commands is not recommended. Google does not plan to index content in canvases. It is better to build a standard HTML page to ensure the content is indexed.
Domain Age & History Content Crawl & Indexing AI & SEO JavaScript & Technical SEO
Should you really ditch noscript for rendering your content?
Martin Splitt Apr 29, 2020 ★★
Noscript can be used as a fallback for rendering, but it should not be the only way to make content visible to Googlebot. JavaScript lazy-loading methods should be used concurrently.
Domain Age & History Content Crawl & Indexing AI & SEO Images & Videos JavaScript & Technical SEO
Does Googlebot really follow all the JavaScript links on your site?
Martin Splitt Apr 29, 2020 ★★★
Googlebot can follow links produced by JavaScript, provided they are generated with appropriate anchor tags. Non-standard elements, such as spans with onclick, will not be followed.
Domain Age & History Crawl & Indexing E-commerce JavaScript & Technical SEO Links & Backlinks Pagination & Structure
Do full-screen hero images really block the indexing of your pages?
Martin Splitt Apr 29, 2020 ★★★
Full-page 'hero' images do not impact indexing if the content is in the DOM without requiring scrolling.
Domain Age & History Content Crawl & Indexing Images & Videos JavaScript & Technical SEO
Is it true that Google really respects the canonical tag?
Martin Splitt Apr 29, 2020 ★★★
Canonical tags are viewed as indicators by Google. Google can choose a different canonical URL based on various signals such as inbound links and the actual content of the page.
Domain Age & History Content Crawl & Indexing Links & Backlinks Domain Name
Does the initial load time of SPAs hurt your organic traffic?
Martin Splitt Apr 29, 2020 ★★★
For single-page applications, the initial load time is crucial as it often determines the user experience on the first visit, which can influence user retention.
Domain Age & History AI & SEO JavaScript & Technical SEO Web Performance
Do Service Workers really enhance the crawling and indexing of your site?
Martin Splitt Apr 29, 2020 ★★
Service Workers act as intermediaries between the application and the network, allowing for customized cache control and improved resource management in case of network disconnection.
Content AI & SEO Web Performance
Should you go all in on server-side rendering to excel in JavaScript?
Martin Splitt Apr 29, 2020 ★★
Future innovations in JavaScript should focus on improving performance, particularly through server-side rendering and resource loading optimization.
AI & SEO JavaScript & Technical SEO Web Performance Search Console
Does JavaScript really represent the future of web development for SEO?
Martin Splitt Apr 29, 2020 ★★★
JavaScript has become an essential pillar for developing rich, interactive web applications, and its use will continue to grow with the evolution of frameworks and tools.
JavaScript & Technical SEO
Are Your JavaScript Links Wrecking Your Crawl Budget, and How Can You Fix It?
Martin Splitt Apr 29, 2020 ★★★
Use semantic HTML markup for links and ensure your links point to a correct URL. Avoid using pseudo-protocol URLs like 'javascript:' because they are not followed by crawlers. Make sure that links include the href attribute with a valid URL so that s...
Domain Age & History Crawl & Indexing JavaScript & Technical SEO Links & Backlinks Domain Name
Why does replacing HTML with JavaScript canvas hurt SEO?
Martin Splitt Apr 29, 2020 ★★★
Replacing HTML text content with JavaScript canvas is not recommended for accessibility and performance reasons. Crawlers may have difficulty reading the text presented this way, and it can complicate your development.
Content Crawl & Indexing AI & SEO JavaScript & Technical SEO Web Performance Search Console
🔔

Get real-time analysis of the latest Google SEO declarations

Be the first to know every time a new official Google statement drops — with full expert analysis.

No spam. Unsubscribe in one click.