What does Google say about SEO? /
Quick SEO Quiz

Test your SEO knowledge in 5 questions

Less than a minute. Find out how much you really know about Google search.

🕒 ~1 min 🎯 5 questions

Official statement

The splitting of sitemaps (separate URLs, separate images, or everything in a single file) generally has no impact on crawling and indexing, provided that size and URL count limits are respected. Reasonably dividing the sitemaps of a typical site does not affect performance.
7:57
🎥 Source video

Extracted from a Google Search Central video

⏱ 56:47 💬 EN 📅 04/08/2020 ✂ 39 statements
Watch on YouTube (7:57) →
Other statements from this video 38
  1. 1:08 How does my site get included in the Chrome User Experience Report without signing up?
  2. 1:08 How does your site end up in the Chrome User Experience Report?
  3. 2:10 How can you measure Core Web Vitals when your site isn't in CrUX?
  4. 3:14 Can negative reviews really penalize your Google ranking?
  5. 3:14 Can negative reviews really hurt your Google ranking?
  6. 7:57 Should you really separate sitemaps for pages and images?
  7. 9:01 Could a 304 Not Modified code actually prevent your pages from being indexed?
  8. 9:01 Is the 304 Not Modified code really a trap for your indexing?
  9. 11:39 Does Google Cache Really Influence the Ranking of Your Pages?
  10. 11:39 Is Google Cache really not useful for assessing a page's SEO quality?
  11. 13:51 Why doesn't your niche change generate any traffic despite all your SEO efforts?
  12. 14:51 Are link directories truly dead for SEO?
  13. 17:59 Do translated pages really count as duplicate content in Google's eyes?
  14. 17:59 Are translated pages really treated as unique content by Google?
  15. 20:20 Why does Google ignore your canonical tags, and how can you enforce separate indexing for your regional URLs?
  16. 22:15 Why does Google overlook your canonical on multi-country sites?
  17. 23:14 Why is your Search Console crawl budget skyrocketing for seemingly no reason?
  18. 23:18 Why is your Search Console crawl budget skyrocketing for no apparent reason?
  19. 25:52 Should you really limit the crawl rate in Search Console?
  20. 26:58 Hreflang and geo-targeting: Can Google really ignore your international signals?
  21. 28:58 Are Hreflang and Canonical really reliable for geographic targeting?
  22. 34:26 Why is Search Console showing the wrong URL for Hreflang and Canonical?
  23. 34:26 Why does Search Console display a different canonical than what appears in the SERP for your hreflang pages?
  24. 38:38 How does Google really differentiate between two sites in the same language but targeting different countries?
  25. 38:42 Should you canonicalize all your country versions to a single URL?
  26. 38:42 Should you really keep each hreflang page self-canonical?
  27. 39:13 How can local signals help you prevent canonicalization between your multi-country pages?
  28. 43:13 Should you really abandon country variations in hreflang?
  29. 45:34 Is it really necessary to use hreflang for a multilingual website?
  30. 47:44 Do Facebook comments really impact your site's SEO and EAT?
  31. 48:51 Should you isolate UGC and News content in subdomains to avoid penalties?
  32. 50:58 Should you create a lightweight version for Googlebot to speed up crawling?
  33. 50:58 Should you focus on optimizing your site speed for Googlebot or your actual users?
  34. 50:58 Should you serve a streamlined version of your pages to Googlebot to improve crawl efficiency?
  35. 52:33 Can you create local pages by city without risking penalties for doorway pages?
  36. 52:33 How can you tell a legitimate city page from a penalizable doorway page?
  37. 54:38 Has Google's manual action for doorway pages disappeared in favor of algorithmic solutions?
  38. 54:38 Are doorway pages still subject to manual penalties from Google?
📅
Official statement from (5 years ago)
TL;DR

John Mueller states that the way you structure your sitemaps — grouped or separated URLs, isolated or mixed images — does not influence crawling or indexing, as long as you adhere to technical limits. This claim simplifies daily management: no need to spend hours optimizing your sitemap file structure. However, it does not exempt you from respecting the maximum of 50,000 URLs and 50 MB per file.

What you need to understand

How does this statement dispel a persistent SEO myth?

For years, many practitioners have believed that a strategic splitting of sitemaps can speed up crawling or prioritize certain pages. The idea: separate critical URLs from secondary ones, isolate images in a dedicated file, create thematic sitemaps by content type.

Mueller puts an end to this belief. According to him, Googlebot does not treat a monolithic sitemap differently from an index fragmented into multiple files. Fragmentation is merely an organizational convenience for the webmaster, not a performance lever on the engine side.

What are the real technical limits to respect?

Google imposes two strict constraints: 50,000 URLs maximum per sitemap file and 50 MB uncompressed. Any file that exceeds these thresholds is truncated or rejected during parsing.

If your site has 200,000 pages, you must split. But how you split — by category, by date, by content type — does not change the processing. It is merely an internal architecture choice that facilitates maintenance, nothing more.

Does the sitemap still influence anything regarding indexing?

The sitemap remains a discovery signal, not an indexing order. It helps Googlebot find URLs that are unrelated or difficult to access via internal linking, but does not speed up or guarantee indexing.

The crawl priority and frequency depend on page popularity, freshness, content quality, and the overall crawl budget allocated to the site. The XML file is just one indicator among others, often secondary to internal and external links.

  • Splitting does not affect crawl speed or indexing order.
  • The limits of 50,000 URLs and 50 MB remain the only imperative technical constraints.
  • A well-structured sitemap facilitates human maintenance, not machine performance.
  • Google treats all files in a sitemap index equivalently, with no priority hierarchy.
  • Thematic or chronological fragmentation is an organizational convenience, not an SEO lever.

SEO Expert opinion

Is this statement consistent with real-world observations?

Yes, and it confirms what many suspected without daring to state. Tests of sitemap redesigns — shifting from a single file to a multi-file architecture — have never produced significant measurable variations in crawl logs. [To be verified] on sites with very high volumes (several million URLs) where splitting could theoretically facilitate server-side parsing.

However, there remains a gray area: Google does not specify whether a separate image sitemap receives specific treatment for Google Images. Mueller is vague on this point, leaving uncertainty for e-commerce sites heavily reliant on image visibility.

What nuances should be added to this claim?

If splitting does not affect crawling, it can simplify diagnosis and maintenance. A segmented sitemap by section (blog, products, static pages) allows for quickly spotting a localized drop in indexing in the Search Console.

Another point: on sites generating dynamic sitemaps via CMS, excessive splitting can increase server load during generation. Too many files = more SQL queries, more calculation time. The impact is not on Google, but on your infrastructure.

In what cases might this rule not apply strictly?

Google constantly tests new crawling prioritization algorithms. It is possible that, in some experimental contexts, a highly fragmented sitemap index is treated with slightly different latency — but nothing has been documented to date.

Furthermore, this statement pertains to Google. Other engines (Bing, Yandex) may have different heuristics. Bing, for example, explicitly recommends separating sitemaps by content type in some older documentation — although the actual impact remains anecdotal.

Note: Do not confuse technical splitting with declared priority via the <priority> tag. Google has ignored this tag for years, yet some webmasters continue to use it, believing it influences crawling.

Practical impact and recommendations

What should you concretely do with your existing sitemaps?

If your current sitemaps meet size limits and are functional, change nothing. Redesigning the architecture for SEO performance reasons would be a waste of time. Focus your efforts on the quality of internal linking and content freshness.

However, if you generate dozens of fragmented files each day or by category without a clear organizational reason, simplify. A single sitemap index referencing 3 to 5 thematic files is sufficient for 99% of sites.

What mistakes should be avoided when structuring sitemaps?

Classic mistake: creating a sitemap file for each language or country, then forgetting to reference them in a global sitemap index. Google may never discover some orphaned files not declared in robots.txt or the Search Console.

Another trap: adding noindex URLs or those blocked by robots.txt into the sitemap. This is contradictory and generates errors in the Search Console that clutter reports and obscure real indexing issues.

How can you check that your configuration is optimal?

Use the Search Console to audit each submitted sitemap file. Check that the rate of discovered but not indexed URLs remains consistent with the actual content quality. An abnormally high rate (>50%) often signals low-value or duplicated pages.

Analyze your server logs to confirm that Googlebot is indeed crawling the listed URLs. If a sitemap file is never retrieved by the bot, it is either not referenced correctly or the crawl budget is saturated by other sections of the site.

  • Strictly adhere to the 50,000 URLs and 50 MB per file.
  • Reference all sitemaps in a sitemap index declared in robots.txt and Search Console.
  • Exclude noindex, 404, or blocked URLs by robots.txt.
  • Segment by section only if it facilitates human maintenance, not for performance reasons.
  • Monitor parsing errors in the Search Console and fix them promptly.
  • Test the XML validity with a validator before any production deployment.
Splitting sitemaps is merely an internal organizational choice. Prioritize simplicity and maintainability. If your site exceeds several hundred thousand URLs or if you manage complex multi-language architectures, these optimizations can quickly become time-consuming and error-prone. In this case, seeking a specialized SEO agency to audit your structure and automate the generation of compliant sitemaps can save you valuable time and prevent indexing penalties.

❓ Frequently Asked Questions

Faut-il créer un sitemap séparé pour les images ?
Ce n'est pas obligatoire. Vous pouvez inclure les balises <image:image> directement dans votre sitemap principal. Un fichier dédié facilite juste la gestion si vous avez des milliers d'images à référencer.
Combien de fichiers sitemap peut-on soumettre dans la Search Console ?
Vous pouvez soumettre jusqu'à 500 fichiers sitemap par propriété. Au-delà, utilisez un index sitemap pour regrouper les références.
Un sitemap compressé en .gz est-il traité différemment ?
Non, Google décompresse automatiquement les fichiers .gz. C'est même recommandé pour économiser de la bande passante si vos sitemaps sont volumineux.
La balise <priority> dans le sitemap a-t-elle encore un impact ?
Non. Google l'ignore depuis des années. Ne perdez pas de temps à la paramétrer, concentrez-vous sur la qualité du maillage interne.
Que faire si Google crawle des URLs absentes du sitemap ?
C'est normal. Google découvre des URLs via le maillage interne, les backlinks et l'historique de crawl. Le sitemap n'est qu'un signal de découverte complémentaire, pas exhaustif.
🏷 Related Topics
Domain Age & History Crawl & Indexing AI & SEO Images & Videos Domain Name PDF & Files Web Performance Search Console

🎥 From the same video 38

Other SEO insights extracted from this same Google Search Central video · duration 56 min · published on 04/08/2020

🎥 Watch the full video on YouTube →

Related statements

💬 Comments (0)

Be the first to comment.

2000 characters remaining
🔔

Get real-time analysis of the latest Google SEO declarations

Be the first to know every time a new official Google statement drops — with full expert analysis.

No spam. Unsubscribe in one click.