Does relevance still take precedence over Page Experience?

Relevance or Page Experience: what truly matters more?

Google emphasizes that even with the focus on Page Experience, relevance remains a major ranking criterion. This reinforces the notion that the most relevant pages will continue to perform well, even with lesser speed.

• Relevance surpasses user experience.
• Ultra-relevant content pages can maintain good rankings.
• Speed optimization remains important, but not at the expense of content.

What are the risks of focusing solely on Page Experience?

The danger lies in ignoring content to optimize solely for Page Experience. Content must always be your priority.

Focusing blindly on speed can damage your traffic if the content is not relevant.

Is this statement consistent with observed practices?

Yes, largely. Sites with a high volume of relevant content often maintain their positions in the SERPs despite a suboptimal user experience.

Technical improvements should support, not replace, quality content.

What nuances should be considered?

Some field observations highlight that, in competitive niches, speed optimization could tip the scales. Google's statement remains vague here. [To be verified]

What actionable steps should be taken?

Focus your efforts on maintaining relevant content while optimizing your page for acceptable performance. Never sacrifice one for the other.

What mistakes should be avoided?

Don't fall into the trap of neglecting content under the pretext of improving Core Web Vitals.

• Monitor the performance of your relevant keywords.
• Improve speed without harming the quality of content.
• Assess whether the content meets user expectations.