What does Google say about SEO?

Do 302 redirects actually pass PageRank just like 301s?

John Mueller Feb 05, 2019 ★★★

301 and 302 redirects are treated differently by Google: 301s pass SEO signals to the destination while 302s are interpreted as temporary, but Google may treat them as 301s if they persist.

AI & SEO Redirects

Do internal cross-linking issues really affect SEO?

John Mueller Feb 05, 2019 ★★★

John Mueller states that cross-linking between pages within the same site is normal and does not pose any SEO issues.

Domain Age & History Content Links & Backlinks

Should you still use rel=next/prev for SEO pagination?

John Mueller Feb 05, 2019 ★★

The rel=next attribute should only be used for paginated series and not to link related articles. It is best to create standard internal links for related articles.

Discover & News Links & Backlinks Pagination & Structure

Does a perfect score on web.dev really boost your Google ranking?

John Mueller Feb 05, 2019 ★★

Achieving a perfect score on performance tools like web.dev will not necessarily improve your site's ranking, as ranking depends on many factors, including content quality.

Content AI & SEO Web Performance Search Console

Can Content Personalization Really Boost Your Organic SEO?

John Mueller Feb 05, 2019 ★★

Content personalization based on location or user history can enhance user experience but will not necessarily impact SEO, unless Googlebot can access this personalized content.

Domain Age & History Content Crawl & Indexing AI & SEO Local Search International SEO

Do You Really Need to Add the Schema Organization Tag on Every Single Page of Your Site?

John Mueller Feb 04, 2019 ★★★

John Mueller recently explained during a hangout that, while a website should contain a properly filled "Organization" structured data tag (Schema.org), it's not necessary to include it on every page. Most of the time, the most suitable page is the h...

Domain Age & History Content Structured Data AI & SEO

Can You Really Trust Google Search Console's Mobile Data to Guide Your SEO Strategy?

Google Feb 04, 2019 ★★★

We asked Vincent Courson whether the data from the new Search Console regarding mobile compatibility was only samples. Because, most often, the number of pages indicated (sum of mobile-compatible pages + mobile-incompatible pages) was quite far from ...

Domain Age & History Crawl & Indexing AI & SEO JavaScript & Technical SEO Mobile SEO Search Console

Do you really need to help Google crawl with your sitemap and navigation?

Google Feb 01, 2019 ★★★

Google considers that using a clear navigation structure and sitemaps is essential for proper content crawling. This allows Google to discover and index pages accurately, even when the content is dynamically generated.

Domain Age & History Content Crawl & Indexing AI & SEO Pagination & Structure Search Console

Do blocked resources really kill your organic SEO?

Google Feb 01, 2019 ★★★

When resources like images or CSS files do not load correctly for Googlebot, it can affect the indexing and ranking of webpages. Google recommends using the Chrome User Experience Report and Lighthouse to identify these issues.

Domain Age & History Crawl & Indexing Images & Videos PDF & Files

Do temporary server errors really slow down Google's crawl?

Google Feb 01, 2019 ★★★

Temporary loading errors due to bandwidth limitations or server load can influence Google's crawling rate. In these cases, crawling may be temporarily reduced.

Crawl & Indexing AI & SEO

How does Google truly index content loaded with AJAX and JavaScript?

Google Feb 01, 2019 ★★★

Google recommends using practices such as dynamic rendering to ensure that content loaded via AJAX or JavaScript is correctly indexed. The Mobile-Friendly Test and rendering tools are crucial for verifying this.

Content Crawl & Indexing AI & SEO JavaScript & Technical SEO Mobile SEO

Is it really necessary to completely overhaul your site after an algorithm update like Google suggests?

Google Feb 01, 2019 ★★★

After an algorithm update, Google advocates for significant and broad enhancements to your site's content, rather than simple tweaks, especially if the update has impacted several pages.

Algorithms Domain Age & History Content

Do sitemaps really cut it for indexing API pages without internal linking?

Google Feb 01, 2019 ★★★

Even for API-driven pages, Google recommends using sitemaps to facilitate crawling and indexing. However, the absence of internal links can hinder the discovery of these pages.

Domain Age & History Crawl & Indexing JavaScript & Technical SEO Links & Backlinks Search Console

Do Lighthouse and the Chrome UX Report really diagnose your crawl and rendering issues?

Google Feb 01, 2019 ★★★

For rendering or resource access problems, Google recommends Lighthouse and the Chrome User Experience Report to diagnose and remedy page loading errors.

Domain Age & History AI & SEO

Is URL inspection in Search Console really enough to diagnose all technical blocks?

Google Feb 01, 2019 ★★★

The URL inspection tool in Search Console is essential for determining whether Google can access a page or file and for detecting potential technical blocks.

Domain Age & History Content AI & SEO Domain Name PDF & Files Search Console

Do redirects really affect your site's crawl and ranking?

Google Feb 01, 2019 ★★★

Redirects should be implemented in a way that ensures a good user experience and smooth crawling by Google. Use the URL Inspection tool to check that redirects are functioning correctly.

Crawl & Indexing AI & SEO Domain Name Redirects Search Console

Are subdomains really evaluated separately from the main domain?

Google Feb 01, 2019 ★★★

Subdomains can be treated distinctly or as an integral part of the main domain, depending on the relevance and relationship of the content. Google evaluates the content of subdomains independently to determine its relevance.

Content AI & SEO JavaScript & Technical SEO Domain Name

Is the Mobile-Friendly Test really the right tool to check the indexing of dynamic content?

Google Feb 01, 2019 ★★★

To ensure that dynamically loaded content is well indexed, Google advises using the Mobile-Friendly Test, which allows for observing the rendering of pages in Googlebot's browser.

Domain Age & History Content Crawl & Indexing Mobile SEO

Does Buying an Expired Domain for SEO Really Work?

Google Jan 28, 2019 ★★★

A Googler explained on a webmaster help forum that "Google understands when domains change owners, so the site won't necessarily rank for the queries it used to rank for before the ownership change." And he added: "so if the only purpose of buying a ...

Domain Age & History Content AI & SEO JavaScript & Technical SEO Links & Backlinks Domain Name Redirects

Could 50% of Websites Lose Traffic Due to Mobile First Indexing?

John Mueller Jan 28, 2019 ★★★

We know that currently, 50% of Google SERP results come from the Mobile First Index. John Mueller recently indicated that, apparently, the "simple" cases have been processed so far. But the remaining 50% are likely to be more complex to handle becaus...

Domain Age & History Content Crawl & Indexing Featured Snippets & SERP AI & SEO Images & Videos Mobile SEO