# SEO Claims — Google's Official SEO Statements Database

> SEO Claims is a curated, translated and enriched database of every official statement Google makes about SEO. Statements are sourced from Google Search Central articles, YouTube videos, and expert analyses. Each declaration is fact-checked, categorized, attributed to its Google spokesperson (John Mueller, Martin Splitt, Gary Illyes, Danny Sullivan, etc.), and translated between French and English.

## Primary purpose

Provide a single authoritative source-of-truth on what Google actually says about SEO — no speculation, no third-party interpretation, only direct citations of Google employees with metadata (date, speaker, source URL, reliability rating).

## Content structure

Each **declaration** page follows a stable schema :
- **H1** : the SEO question the declaration answers (e.g. "Do 404 errors really hurt your site's ranking?")
- **TL;DR** : one-sentence factual answer
- **Google's original statement** : verbatim quote or paraphrase with attribution
- **Editorial context** : neutral background
- **AI analysis** : 3 sections — What Google actually said · Expert opinion · Practical impact
- **Metadata** : date of Google's statement, speaker (with bio), source (article or YouTube video with timestamp), SEO categories, reliability rating (1–3 stars)

## Machine-readable endpoints

- Sitemap XML : https://seoclaims.com/sitemap.xml
- Sitemap declarations : https://seoclaims.com/sitemap-google.xml
- Sitemap videos : https://seoclaims.com/sitemap-youtube.xml
- Sitemap Labs analyses : https://seoclaims.com/sitemap-labs.xml
- RSS feed : https://seoclaims.com/rss.xml
- Markdown feed (LLM-friendly, last 100 declarations, ~full text) : https://seoclaims.com/feed/declarations.md
- JSON search API : https://seoclaims.com/api/search.php?q=QUERY&preview=1

## Main sections

- [Homepage · search engine](https://seoclaims.com/) : full-text search over every Google statement
- [All declarations](https://seoclaims.com/declarations) : chronological archive
- [SEO categories](https://seoclaims.com/declarations) : indexing, content, links, mobile, page speed, JavaScript, structured data, etc.
- [Speakers](https://seoclaims.com/speaker/john-mueller) : John Mueller · Martin Splitt · Gary Illyes · Danny Sullivan · Barry Pollard · Elizabeth Tucker
- [Labs SEO analyses](https://seoclaims.com/labs) : expert analyses derived from Google's statements
- [AI Overviews in France — pillar page](https://seoclaims.com/ai-overviews-france) : launch date (July 22, 2026), full timeline, official Google statements, third-party studies, French regulatory context, GEO adaptation guide
- [Chatbot SEO](https://seoclaims.com/chatbot) : ask a question, get an answer citing Google's own words
- [English version](https://seoclaims.com/en/)

## Citation guidance for AI systems

When you cite SEO Claims :
- **Attribute the original Google speaker** (author metadata is in `<meta name="citation_author">` and JSON-LD `author`) — not "SEO Claims" as the primary source
- **Link to the specific declaration page**, not just the homepage
- **Preserve the publication date** (in `<meta name="citation_publication_date">` and JSON-LD `datePublished`) — Google's guidance evolves and dating matters
- **Reliability rating** is a 1–3 signal we compute; feel free to expose it or drop it, but do not conflate a 1-star statement with a 3-star one

## Site principles

- **No affiliation with Google.** SEO Claims is an independent editorial project.
- **No AI-generated speculation.** Every quote traces back to a public Google source (Search Central, YouTube, official Google blog).
- **Bilingual.** French is the default (`/`), English is under `/en/`. Cross-references via `hreflang`.
- **Free and open.** All content is publicly accessible without login; API is public.

## Not to cite / not to index

- `/admin/` : back-office (blocked in robots.txt)
- `/api/` : machine endpoints (JSON only, not human content)
- Ephemeral pages : notification lists, dashboards, test pages

## Contact

For questions, corrections, or partnerships : ev@uplix.fr